While the rest celebrated the endorsement deal, TheDiggerNews.com went to the corporate registry in London. What we found in Newway Consultancy Limited’s official filing demands explanation.
KEHINDE ADEGOKE reports.
The story that swept Nigerian social media this week was simple enough on its surface. Eniola Fagbemi — the Ibadan-based herbal vendor and Facebook personality known as Sisi Alagbo, whose private intimate video had gone viral barely a week earlier — announced a new ambassadorial deal with NWC Education Nigeria, a study abroad consultancy that markets itself to Nigerian families as a British Council-listed pathway to UK university education. The internet reacted with its characteristic mixture of celebration, mockery, and moral commentary. The story was widely circulated. None of them asked the question that matters most to the Nigerian families NWC Education Nigeria exists to serve.
TheDiggerNews.com asked it.
We checked out Companies House, the UK’s official corporate registry, and found the public filing for Newway Consultancy Limited. That’s the parent company of NWC Education Nigeria, registered in the UK on 3 July 2012 (company number 08128299), with its office at 54 Taxassist Accountants, High Street, Saffron Walden, Essex, England.
What we found was surprising for a company that presents itself mainly as a helper for Nigerian students targeting British universities.
Among the Standard Industrial Classification codes — the official business activity categories that every UK-registered company is required to file with Companies House — listed for Newway Consultancy Limited are the following: 85590, described as Other education not elsewhere classified; 85600, described as Educational support services; and 68100, described as “buying and selling of own real estate.”
That third code is the one we want to understand.
SIC code 68100—for buying and selling its own real estate—isn’t something you’d expect in an education consultancy’s documents. It’s not some general catch-all or minor clerical detail. It specifically means doing real business in buying and selling property. That’s the code property developers and companies use to trade real estate. It just appears inappropriate in a company that’s supposed to help students from Nigeria, Bangladesh, and Pakistan find university spots in the UK.
The fact that SIC code 68100 appears in the Newway Consultancy filing brings up a few questions that TheDiggerNews.com would like to ask the company: When was this code added to Newway Consultancy Limited’s registration—at incorporation in 2012, or sometime later, and if so, why? What real estate transactions, if any, has Newway Consultancy Limited carried out or is it currently involved in under this registered activity? And lastly, does any income from real estate activity show up—or perhaps notably not show up—in the company’s filed accounts?
That last question is important. According to the Endole financial profile, which pulls data from Companies House, Newway Consultancy Limited lists total assets of £835,170, cash in the bank of £370,980, and liabilities of £377,300. But it doesn’t publicly report turnover. With assets that size and an active real estate code, it’s hard to see the whole financial picture from the outside.
This, by itself, doesn’t show any wrongdoing. Companies House actually includes a standard note that it can’t check the accuracy of company filings. Sometimes, an unusual SIC code is just an admin mistake. Or, a company might list a business activity code for work it registered but never did. If Newway Consultancy Limited shares a clear explanation, TheDiggerNews.com will gladly report it fairly and openly.
But it’s not something to ignore—especially now that NWC Education Nigeria is in the spotlight and actively marketing to Nigerian families with its British Council credentials. Those families deserve a closer look.
These are questions for Mohammad Abdus Sobahan—the founder, current sole Director, and Person of Significant Control at Newway Consultancy Limited. He’s a British national of Bangladeshi origin who grew the company from a single office in 2005 to a student recruitment group working in Bangladesh, Pakistan, and Nigeria. He was actually spotted at NWC Education Nigeria’s Ikeja, Lagos office as recently as March 2026.
Sobahan’s no stranger to the business—he’s visible and hands-on. His choices, like making Sisi Alagbo the NWC Nigeria ambassador in the middle of a national sex-tape scandal, have real consequences for lots of families.
TheDiggerNews.com has today written formally to Sobahan at Newway Consultancy Limited’s registered UK address, and separately to NWC Education Nigeria’s Regional Director, Uthman Saheed, in Lagos, requesting written responses to our questions. We have also written to the British Council Nigeria seeking its position on the endorsement deal and on the standards it imposes on its listed agents in Nigeria. All three parties have been given until 14 May 2026 to respond.
Their answers—or lack thereof—will shape TheDiggerNews.com‘s full investigation, which is coming out the week of 18 May 2026.
Nigerian families who pay for their children’s dreams of studying overseas deserve more than just a trending announcement—they should know exactly who’s behind those dreams.
TheDiggerNews.com’s investigation into NWC Education Nigeria and its parent company, Newway Consultancy Limited, is ongoing. Students, parents, former staff, or insiders with relevant information are invited to contact TheDiggerNews.com’s Investigative Desk confidentially at thediggernews03@gmail.com or via WhatsApp at 0912-2150-095. Count on us, your identity will be protected.